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These people not only can speak well of us and the services we have to offer they WANT us to succeed. Some even have a vested interest in it. Yet for reasons too numerous to mention we consistently forget to involve them in our business building efforts. When was the last time you concertedly tapped this resource? Do your friends family and associates know about the progress you ve made in the past in year in your business? Now is the perfect time to reconnect. A twist on those around-the-holidays update letters we get from relatives: Write a warm and soulful letter to your network of friends family and associates to help expand your opportunities ... as you spread a little holiday cheer. The purpose is to create connection share information about what you re doing and show your network that you re still in the game.
By discussing common issues that can be affected by the purchase of your product or service you can appeal to a broad audience and leave them feeling the need to buy from you. * Instructs readers in how to react - People need to know what to do next to take advantage of the offers that you have given them. Leaving them with a specific call to action instructions on what to do next and a specific time frame within which to react will get them moving and land even more sales for your company. Once you learn how to write a sales letter you will open doors for yourself and your business that will help you to grow your success.
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If yours is a service write to him explaining him why he should secure your services. Sometimes your letter might give him the jerk necessary to wake him up and you will become a winner. Sometimes it so happens that customers call you to get details of your products or services and you end up the conversation thinking that you have convinced the customer to purchase from you. The important thing to remember is that next dealer to whom he talks to next will do the same thing as you did; hence to add value to your conversation you write to him giving more details and it might do the trick to grab the business for you. Even if he didn t ask for more details on your product or the service provide him with all the detail you think will be useful to him so that there will be no doubts left in his mind. There are occasions that customers come to you and make discussions and agree to make purchases or to get services from you and then go silent. You are quite sure that they will come back to you as they have made the commitment with you but still don t be complacent. Write to him and ask him what you can do to help him or you can make your own suggestion on how you can help him. At least keep in touch with him before he forgets it and go to another dealer.