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However the reason is because cover letters essentially sell your resume. The resume tells the employer who you are and the letter tells them why they should hire you. Your letter needs to be very personal and stock samples often won t do the trick. If you really want to make a cover letter that is going to produce some serious results (and who doesn t?) then you need to apply some simple marketing strategies to writing it. Don t let your eyes glaze over just yet - these are really simple strategies I m talking about! Things like using testimonials and postscripts (P.S.) are incredibly powerful and are only two of the many different ways you can give your cover letter a tremendous boost.
What a Sample Letter Can t Do You do not have much opportunity to give any hints of your personality in a resume; after all it s just a recitation of your education and work experience. In today s competitive job market many people share similar certifications and occupational backgrounds; what sets them apart is their work ethic personality and yes; even passion for the job! Prior to the interview your unique qualities can only come through in the accompanying letter. A generic sample just isn t going to give the employer an idea of what sets you apart from the hundreds of other job applicants vying for the same job.
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A template simply gives you the correct recipe; it s up to you to add the ingredients. If you feel as though you truly need a template use the following hints: · Address your letter to a real live individual. Avoid the trap of the "Dear Sir/Madam that is so common in many sample letters. · Specifically state how you found out about the job or who referred you. This will help to liven it up.· Mention something unique about the company you hope to employ you. Don t use canned wording like your successful track record . More Examples There are several websites dedicated to career related issues which can help you build an impressive cover letter. They also provide samples and examples of other letters related to the job search process.